Monday, December 6, 2010

The Nutrifier

I believe that the Nutrifier was the best idea that anyone in the class had thus far. It is a great product for two main reasons: want and need. Suburban mothers and health-conscious parents will love this for their child, as it is an easy way to make sure that children are getting all of the vitamins and nutrients they need without the child realizing anything is entering their system. Like Thomas stated during his presentation, children either reject vitamins, or want too many of them, as it is with vitamins like the Flinstone brand, which taste very much like candy. However, most suburbanites will simply want this product as a matter of convenience. The ones who really need it are the children, and even adults, in third world countries that go without food, water, clothing, shelter - things Americans take for granted every day. This product would save millions of lives, simply by providing nutrients to people who have no other ways to get any. The problem with Thomas' presentation was not the idea, but rather who he aimed the idea toward. I believe this product would be far more useful in third world countries than in America, where most children have an excess of food, vitamins, and other necessities that enable them to flourish and grow. I believe he should start out selling the idea to people in the United States solely to make easy money, so they should be featured in parenting magazines, and in maternity stores and supermarkets, and that every couple of dollars spent on the Nutrifier will go towards paying for Nutrifiers to be sent to third world countries. After it has garnered a lot of revenue in America, then they can focus their attention on these third world countries. Thomas might not realize it, but this product has the potential to help save the world.

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